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Ms. DIVYA JOSEPH
ASSISTANT PROFESSOR
Mob : 09496465527
E-Mail : divyaj@kecollege.ac.in
Education : M.Com., DIM

Research

Submitted UGC funded (Rs.1,20,000/-) Minor Research Project on the topic “Financial Inclusion and Financial Literacy – A study based on Kottayam District”

Specialization

Finance

Awards & Achievements

1. FLAIR, Kerala Higher Education Department, Life time member Since 2016


2. Subject expert for Inspection Committee for Change of Specialization of courses in various colleges since 2019.


3. Designed Course for the online Faculty Development Programme on “Innovation and Entrepreneurship Development” organised by IEDC K.E College and UGC-STRIDE from 15th to 21st April 202.


4. Question Paper Setter MG University since 2018.


5. Question Paper Setter for various Autonomous Colleges.

Presentations & Seminar

INTERNATIONAL

1. Role of Micro Finance in Women Empowerment with Special Reference to Kudumbashree Units –A  Study on Kudumbashree Units in Thalappalam Grama Panchayath, International Conference on Innovative Management Strategies In Emerging Business Paradigms, Adaikalamatha Institute of Management, Thanjavur, January 2012.


2. Prospects and problems of e-banking: A study with special reference to SBI, International Conference on Innovations in Management, Kristu Jayanti College of Management and Technology, April 2012.


3. Impact of Celebrity Advertisement on Gold Purchase Behaviour: A Study based on Kottayam District, Leelawati College of Commerce and Computer studies and International Association of Academicians and Researchers, Pune, International Multi Disciplinary conference. Theme: Recent Inclinations in Commerce, Economics, Languages and Social Sciences” April 2015.


4. Economic Development through Responsible Tourism Initiatives in Kumarakom Backwater Destination, Sri S Ramaswamy Naidu Mmorial College. Sattur, Tamil Nadu, International Conference on Multi Disciplinary Approaches in Social Sciences, Humanities and Sciences, MASHS’18, 14th December 2018


5. Influence of Celebrity Endorsement Among Consumers- A Study with reference to Kottayam District, Dept. of Mathematics, IVth International Conference (ICSETS-2020), 1st and 2nd February 2020.


NATIONAL

E-Payment under Direct Benefit Transfer Scheme, PG Department of  Commerce, K.E College, Mannanam, UGC Sponsored National Seminar on “ Financial Sector, Reforms” October 2014.


Tourist’s Satisfaction Towards Tourism Services – A Case Study of Kovalam as a tourist Destination, IQAC, K.E College, Mannanam, UGC Sponsored National Seminar on “Autonomy an d Quality Assurance in Higher Education- Achievements, Issues and challenges”, February 2015


Responsible Tourism Initiatives in Kumarakom Backwater Destination: A Study based on Business organizations, PG Department of Commerce and Tourism, Catholocate College, Pathanamthitta, National  Seminar on “Multi- variate Analysis in Commerce and Management Research”, November 2014.


Influence of Social Media Marketing Strategies on the Youth, Department of Business Administration, PGSR Krishnammal College for Women, UGC Sponsored National Seminar on “ Use of Mobile, Social and Web Technologies in Marketing”, July 2015.


Green Marketing – A Study based on Business Organsations in Kottayam District, Department of Commerce, Govt. College, Nattakom, Kottayam, Statistical Analysis and Interpretation of Data using Statistical Package for Social Sciences (SPSS) and Analysis of Moments Structure (AMOS) in social Science Research, March 2015


Customer’s attitude on E- CRM Services of Banks, Department of Commerce, BCM College, Kottayam, UGC Sponsored National Seminar on “ Modern Trends in Banking”, September 2015


Sustainable Development through Responsible Tourism Initiatives at Kumarakom, PG Department of Commerce, St. Xaviers College, Vaikom,  UGC Sponsored National Seminar on “Responsible Tourism: Opportunities and Challenges”, February 2016.


A Study on Financial Literacy in Kottayam District, PG Department of Commerce, K.E College, Mannanam, National Seminar on “ Financial Markets and Derivatives – Opportunities and Challenges”, December 2016.


Emerging Retail formats and strategies, Department of Commerce, K.E College Mannanam, National Seminar on “ Recent Trends in Retail Marketing”, October 2016.


Responsible Tourism and Quality of Life in Kumarakom, Department of Commerce, K.E College Mannanam, National Seminar on “ Recent Trends Business and Finance”, 26-27 March 2018.


Satisfaction towards Crop Insurance Scheme- A study among farmers in Kottayam District, PG Department of Commerce, St. Stephen’s College, Uzhavoor, National Seminar on “Innovative Trends in Insurance”, 12th and 13th July 2018.


Role of Responsible Tourism in the Economic Development of Local Communities in Kumarakom, PG Department of Commerce, Government College Kottayam, National Seminar on “Financial Modelling”, 16th and 17th November 2018.


Economic Responsibility of Responsible Tourism in Kumarakom, GJM Government College, Manjeswaram, National seminar on Data analysis in Social Science Research, 28th September 2019.

 

Publications

INTERNATIONAL

1. Six Sigma and HRM, International Journal of Human Resource (PIJHR), Vol. 1, Issue. 1,ISSN -2348-0483, PP. 79-81, July – December 2013.


2. An analysis of investors preference on various Life Insurance Policies, International Journal of Business and Administrative Research Review, Vol. 1, Issue 2, ISSN- 2348-0653, PP. 124-128, November – January 2014


3. A Study on Financial inclusion and Financial Literacy, International Journal of Business and Administrative Research Review, Vol. 2, Issue 4, ISSN- 2348-0653, PP. 126-134, March 2014


4. Influence of Social Media Marketing Strategies on the Youth, Bonfring International Journal of Industrial Engineering and Management Science, Vol. 5, Special Issue, ISSSN – 250-1096, PP. 07-13, July 2015


5. Impact of Celebrity Advertisement on Gold Purchase Behaviour: A Study based on Kottayam District. International Journal of Business Management and Social Sciences, Vol. IV, Issue.8(III), Impact Factor: 1.3409, ISSN – 2249-7463, PP 75-80, April 2015


6. Economic Development through Responsible Tourism Initiatives in Kumarakom Backwater Destination. International Journal of Management Technology and Engineering, IJMTE Journal, Vol.8, Issue XII, ISSN No: 2249-7455, PP 545-553, December 2018.


7. Role of Responsible Tourism in Economic Development: A Systematic Review of Literature, Tathapi (UGC Care Journal) ISSN2320-0690, Vol19, Issue 39, June 2020


NATIONAL

1. E-Payment under Direct Benefit Transfer Scheme, Financial Sector Reforms in India (ISBN – 978-81-907782-99), PP.97-112,November 2014


2. Tourist’s Satisfaction Towards Tourism Services – A Case Study of Kovalam as a tourist Destination, Anthology of Contemporary Research Studies (ISBN – 978-81-907782-6-1), PP. 103-113, March 2015


3. Responsible Tourism Initiatives in Kumarakom Backwater Destination –A Socio Cultural Impact Assessment, New Numbers and Letters (ISSN – 2320-8317) vol. V. Issue. I. PP.70-75, December 2014


4. Usage of Corporate Internet Banking among businessmen in Kottayam Town, New Numbers and Letters (ISSN – 2320-8317) vol. VII, Issue.I.PP.187-191, December 2015


5. Customer’s attitude on E- CRM Services of Banks, Peer reviewed proceedings of the National Seminar on Modern Trends in Banking (ISBN – 978-93-5235-999-8,) PP.56-60., September 2015


6. A Study on Financial Literacy in Kottayam, Financial Markets in India, ISBN – 978-93-85567-77-3, PP. 206-214, January 2017


7. A comparative study on direct benefit transfer scheme with conventional method in scholarship distribution, Research Lines, interdisciplinary peer reviewed research journal, Vol. XI, Issue 1&2, ISSN: 0975-894, PP. 27-34, December 2018


8. Adoption of Crop Insurance Scheme among farmers for Agricultural Development in Athitrampuzha Panchayath, Insight -Journal of the Kottayam Insurance Institute (Vol no 17), May 2019


BOOKS PUBLISHED

1. Financial Markets and Services, Co-authored by Dr. A.J George Prakash Publications (ISBN- 978-93-81888-08-7-), July 2016


2. Recent Trends in Business and Finance., Edited Book Prakash Publications (ISBN-978-93-81888-13-1), May 2018.


3. Money and Financial Markets, Co-authored by Anish Thomas and Dr. Shinta Sebastian, Prakash Publications (ISBN-978-93-81888-21-6), January 2020


4. Derivatives and Risk Management, Co-authored by Anish Thomas and Prakash Publications ISBN-978-93-81888-38-4, March 2021


5. Enchanting musings, ISBN-978-93-67709-57-7 Turn Books, Teekoy (Co-edited by Fr. Joby Joseph &Mrs. Jency Francis), January 2021.

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